If your suits are bespoke, your furniture comes from a custom upholsterer, and your trainer has you on a personalized exercise plan, then why would you be satisfied with off-the-shelf skin care? A trio of advanced anti-aging products, all launched within the past year, is gaining steam for offering stellar results, created—in some cases—with your own DNA. Take BEMY’s Formula U, born from research originated at Stanford’s acclaimed Stem Cell Laboratory, which relies on a concentrated cocktail of your own growth factors. “Because the resulting proteins come from that person’s own biology, they work more efficiently and effectively than nonpersonal proteins and minimize any chance of sensitivity or reaction,” says Dr. Andrew Frankel, a top Beverly Hills plastic surgeon and the company’s chief medical officer. Turns out the secret to looking better has been inside you all along.
BEMY Formula U
Image Credit: Courtesy of BEMY After taking a small skin sample from behind your ear (Frankel says this “involves very little pain”), BEMY’s lab exposes your cells to modified messenger RNA, helping them produce mass quantities of your own beneficial proteins for the serum. “A high concentration significantly increases the likelihood that these growth factors will penetrate the dermis,” says Dr. Eduard Yakubov, BEMY’s chief scientific officer. Users report improved hydration, reduced wrinkles, and, says C.O.O. Brad Pylant, “a real alleviation of crepey skin.” $2,950 for a six-month supply
CurrentBody LED Mask Series 3
Image Credit: Courtesy of CurrentBody Light-therapy masks are ubiquitous, but CurrentBody’s third-gen device is uniquely advanced. Its MyDose feature lets you—or, say, your dermatologist—pinpoint which area of the face receives a range of wavelengths, from blue light (for irritation) to deep near-infrared light (for serious wrinkles). “You can build a treatment around exactly what you are trying to address… and MyDose will hold every wavelength inside its therapeutic window automatically,” says C.E.O. Laurence Newman. “The more you put in, the more precisely the mask responds.” $570
Byosom Face Cream and Face Serum
Image Credit: Courtesy of Byosom In skin care, “trends, ingredients, and recommendations change constantly,” says Tomas Šmagarys, who founded Byosom to help people reduce the guesswork. With an at-home cheek swab, a lab analyzes your DNA to fine-tune a serum and a cream to your needs. One customer, who believed her diet was irritating her face, found out that it was more likely the result of oxidative stress. Her antioxidant-rich custom regimen got rid of “the redness and flaking she had struggled with for more than a decade.” $249 for analysis and $299 for a 60-day supply
